We spent an afternoon learning what’s current and cool in the comic book business from our new friend Menachem Luchins, owner of Escape Pod Comics in Huntington, New York. As a fan of the brand, he’s got a small but growing collection of Simple shoes and we hear he’s passing that brand interest along to his key employees too.
“On any given day I can be found selling an 8 year old her first comic, helping someone find just the right book, or looking up who published a certain artist in a certain decade. Running a comic shop keeps me on my feet a lot, and that’s part of why I love it. Customers know that once you get me talking about the medium I love I just sort of… bounce around, from shelf to shelf, topic to artist to writer to publisher and back again. Conrad, our manager, just wordlessly striding past me in his Simple Blue OS Sneakers, used to my crazy energy and busy doing the real work of running a comic shop.
A big part of how we want the shop to look has to do with line of sight, we want there to be something to catch your eye from pretty much any angle. But not geegaws or statues (ok, not many) we want you looking at the books, we want you seeing what a huge range of subject matter, style and format these comics come in. Whether it’s in our back issue room, our new releases or our kids’ section we highlight as much as the diverse world of comics offers.
I bounce from one to the other, staying steady but still looking like a small business owner who loves what he does, and with my Simple Wingman-D in Natural matching my style with my stride, I bounce on.
Born and raised in Los Angeles, Ursula Siker is a well known baker who has been featured on Zagat and Time Out and is currently based in Chicago. We spent a day with her at Hoosier Mama Pie Company where she serves as co-kitchen manager and doesn’t miss a beat in her Simple shoes.“I never thought I’d end up becoming a baker. Looking [...]
We headed West for our Spring 2017 campaign, setting up shop in Venice, California for a few days. The damp but inspiring dawn, while chilly, was a welcome change from the snowy East Coast that we’re used to. From the comforts of Blue Star Donuts on Abbot Kinney Boulevard to the grassy meadows of Charmlee Wilderness Park in western Malibu, [...]
As residents of San Francisco, we don’t often have to leave the city. Everything we need is at our fingertips and we don’t need to go far to find what we’re looking for. One thing we always look forward to though, is getting out of the city to breathe some fresh air and take in the scenery. Northern California [...]
As a seventeen year old living in Malibu, CA, surfing is a significant part of my daily routine. I’m always awake an hour before the sun pops up behind the beautiful mountain ridges of Southern California. Seeing the perfect waves, feeling crisp offshore winds and hearing the hoots and hollers of my closest friends motivates [...]
My boyfriend and I moved to Japan earlier this year so that Jerry could continue to chase his dreams of playing football. When I say football in Japan, most people probably think I'm talking about soccer, but no, they do actually have American football here. I would follow him anywhere but that doesn't mean that [...]
Moving from Chicago to Indiana, we can now hear crickets and see the stars at night. We’ve traded subway platforms for tree-lined streets and our two-bedroom apartment for a three-bedroom house. Space has become our most cherished possession. There was less of it in Chicago – construction crews taking up most traffic lanes, subway passengers inviting themselves to share seats [...]
On the hunt for some high test urban inspiration, we took a Summer road trip to The City of Gold, San Fransisco. Ground zero for 1968's Summer of Love, the impossibly charming City by the Bay is perhaps California's truest cultural epicenter. It is a city of world class proportions with dynamic and distinct neighborhoods, [...]
Palm Springs is known for its hot springs, stylish hotels, golf courses and spas. It's also notable for its many fine examples of midcentury-modern architecture. Its core shopping district along Palm Canyon Drive features vintage boutiques, hip interior design shops and buzzy restaurants. The surrounding Coachella Valley offers hiking, biking and horseback riding.We took a [...]